We teamed up with Techsoup and the NetSquared North Texas Meetup Group to present Nonprofit Email Marketing: 7 Things to Try.

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It's not easy keeping your email marketing fresh. After all, our inboxes are constantly bursting at the seams with new messages — so making your email messages stand out is very important, and a constant challenge.

If you're looking for some new tricks to try, we have a few suggestions for you.

• Try a New Look
• Tighten Up Your Copy
• Focus on Relevance
• Reengage Inactive Subscribers
• Clean Up Your Lists
• Automate What You Can
• Try Some A/B Tests

Additional Nonprofit Email Marketing Resources

• https://reallygoodemails.com/
• TechSoup Course: Get Your Design Learner's Permit
• Tips for experimenting with plain text emails
• Free (or cheap) visual tools:
  • Tableau Public: powerful with big data
  • Infogram: create simple charts, graphs, and maps
  • DataHero: drag & drop chart/graph creation
  • Canva: create graphics & marketing materials
  • Crello: free stock images
  • Animato: turn graphics/slides into video clips
  • Animaker: create clean explainer videos
• Hemingway app - insights on your writing
• Email deliverability 101
• Nonprofit A/B email testing explained