CRMs are must-have for any organization, large or small. There is some debate over what the "C" in CRM stands for - client, constituent, customer, etc., but at a very base level it manages information about your contacts. CiviCRM is jam-packed with features that can benefit your organization. In this article series, we will highlight just 6 ways CiviCRM can be used. In part one of this series, we will explore its CRM, email marketing, and access control features.